Blog

Get a jolt of info, insight + inspiration

The Wizard of Oz Movie screenshot photo credit MGM

Objects and Pixels and Paths, Oh My!

June 24, 2019 by Sara Cousins

Here’s the promised follow up on last week’s post where we compared vector and raster images. Now we’ll uncover why it matters (or when) in regards to your marketing, such as when you’re ordering company shirts or talking to your … Read More

Airplane! Movie screenshot photo credit Paramount Pictures

Graphic Design

What’s Your Vector, Victor?

So you have a client (or you are the client) ordering a promotional item to hand out to their clients. Grrreat! They decide on their handout of choice and you say, “OK, I’m going to need your logo in a … Read More

Closeup of a person standing feet wearing black shoes, mismatched socks and dark pants on a carpet with a wavy pattern.

Web Design

Is Your Business Wearing Mismatched Socks?

Put yourself in this scene: you’re networking (formally or casually), you’ve introduced yourself, shaken hands with a new acquaintance and are getting ready to talk about your business, when all of the sudden you point out the socks you’re wearing don’t match. Wait, what? Can … Read More

Closeup of spring blossoms on a tree branch

Branding

Spring Cleaning, Brand Inventory Style

Finally, it’s Spring! Open the windows and doors, swap your boots for flip flops, and give the house a good, deep clean. And hey! It’s also a perfect time to do a brand inventory. “Sounds painful,” you say, “complicated.” Complicated, no. Painful…? … Read More

What’s on your mind?

I’d love to answer your questions

People say the nicest things:

Even though we are a small company that relies primarily on repeat customers and word of mouth referrals, having a website is still important to us. Your diligence and professionalism went above and beyond for us and our small project. The end result speaks for itself.

Bob - Rochester, NY

Sara has worked with me to completely reinvent our publication that has an incredibly rich and important 50-year history. Her amazing eye, attention to detail and creativity has truly made all the difference in the world and helped bring our vision of a new Empty Closet to life.

Tamara - Rochester, NY

Mighty Spark Design has been a real lifesaver to our business. We paid a great deal of money to another company to develop a website for us. While their work was good the site was too difficult for us to navigate. Fortunately, Sara and Mighty Spark Design was able to redo our site on to a usable format which has saved us a great deal of time and money. She performed her task on time and on budget, my only regret is that I didn’t use Mighty Spark in the first place.

Bruce - Macedon, NY

I have been working with Sara on behalf of my clients since 2013. In a nutshell, her work is thoughtful, timely and impeccable. My client leadership has especially been impressed with her design and layout of marketing collateral. She is a joy to work with and we consider Sara to be an esteemed and valued member of our team!

Robin - Chicago, IL

Sara at Mighty Spark Design is a “highly recommend”. She takes the time to understand your industry, your business and your needs. Since we started primarily from scratch when we hired Mighty Spark – we appreciated the discovery portion of our journey with her. This process revealed traits about us we weren’t aware of that we wanted to highlight. Consequently, it helped her/us to create a website and content that is truly and uniquely us. We are the benefactors of Sara continually updating her knowledge and skills. Our website and social media are never stagnant because of this. We all wear so many hats – it is a wonderfully calming feeling to know that someone has your back and is thinking a couple of steps ahead of the curve to keep you and your content current.

Terri - Twinsburg, OH